With a rating AA+, EDP is, once again, the most valuable Portuguese utility brand and occupies the world’s 14th place in the utilities sector.
David Haigh, CEO of Brand Finance, highlights the “impressive rising” of the brand, that “is to be commended for its foresight, in particular with regards to technological innovation. EDP’s tactical partnerships in cybersecurity, with the aim of strengthening connectivity and resilience that are vital to infrastructure, will stand the brand in good stead for years to come. EDP’s total commitment to strengthening renewable assets in the US, Europe and Latin America also make it a pioneering force in the utilities arena.”
Brand Finance develops global studies on the reputation and financial value of brands since 1996, evaluating more than 3 500 brands annually.