EDP is a sponsor of the Rock'n'Roll Marathon Madrid & ½

Wednesday 28, January 2015

The Group sponsored last year the Rock'n'Roll Marathon of Lisbon EDP and is now investing in the Iberian expansion of the contest, reinforcing the commitment of the company in that market EDP will sponsor the Rock'n'Roll Madrid & 1/2 marathon, which is going to occur on the 26th of April this year, in the Spanish capital.

EDP Rock'n'Roll Madrid Marathon & 1/2 will take place for the fourth year in the Spanish city and will count on the support and enthusiastic participation of thousands of people of all nationalities.

EDP Rock'n'Roll Madrid Marathon & 1/2 will take place for the fourth year in the Spanish city and will count with the support and enthusiastic participation of thousands of people of all nationalities.

This Iberian investment of the EDP Group in several sporting events, both within and outside Portugal, shows the company's total commitment to the Spanish energy market, and also to the city of Madrid and its citizens, by connecting the EDP brand to the values promoted by this running event, 'Values such as commitment, healthy living, effort, sustainability and quality,' stated the director of the EDP Rock'n'Roll Madrid's Marathon ½.

According to Paulo Campos Costa, Brand and Communication Director of the EDP Group, 'This company's commitment to the Marathon in Madrid, shows EDP's strong commitment to events where sustainability and the practice of healthy habits go hand in hand.' On the other hand, the event, to be held on both sides of the border, reinforces the Iberian dimension of the Group, which is one of the largest operators in this market', also stresses the director.

In Portugal, the Group is already present in marathons for over 20 years, an investment of nearly two decades that also translates into an opportunity to be close to the customer through the activation of the EDP brand and its values.